{"product_id":"psychology-of-persuasion-playbook","title":"Psychology of Persuasion Playbook","description":"\u003cp\u003e\u003cstrong\u003eFor founders mapping strategy in the early stage.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eRobert Cialdini breaks down the psychology behind how people make decisions. This frameworks-first book extracts the core persuasion principles you need—no fluff, just the tested patterns that shape buying behavior, hiring decisions, and team influence.\u003c\/p\u003e\u003cp\u003eWhy it matters: You can't scale influence without understanding how persuasion actually works. This book is the foundation.\u003c\/p\u003e","brand":"Scaled Alone","offers":[{"title":"Default Title","offer_id":48209534615797,"sku":null,"price":47.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0806\/1036\/1589\/files\/IMG-7091.png?v=1780028145","url":"https:\/\/ogusocial.com\/products\/psychology-of-persuasion-playbook","provider":"OGU Social","version":"1.0","type":"link"}